This paper discusses Henry Ford, mass production and the auto industry. The Model T put America on wheels, but the real revolution was the production technique developed in 1913. Ford Motor Co.'s moving assembly line, and the rapid spread of its mass-production methods, kicked the industrialization of America into overdrive and profoundly changed the way people work and live worldwide. The debate over whether the introduction of the assembly line was more a blue ribbon day for American industry, or a dark day for the American blue-collar worker, will rage on for years to come. But one thing is certain: Henry Ford's vision changed the way people thought about production, as well as the way things were made and the way people worked.